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Decision Making

Help me pick the
title for my next book

Earlier this month, I finished writing my next book. I’ve been working on it for over a year, and I’m really excited to share it with you. The book will be published in April 2023 (I know—long lead time—but that’s how traditional publishing works). That brings me to the purpose …

The power of unreasonable

That’s unreasonable. That sentence can stop the conversation before it even begins. Here’s the problem: Ideas that make a big impact will seem unreasonable at first. If they were reasonable, someone else would have thought of them already. Unreasonable often means untried or unfamiliar. Unreasonable means that an idea deviates …

Will this work?

This tops the list of questions I get from readers. Will this work? They’re thinking about launching a podcast or writing a book, and they want my opinion on whether their approach will work. My answer? There’s only one way to find out: Try it.  If there’s any formula I’ve …

This doesn’t work for me

That’s the thought that kept swirling in my head as I browsed through the Cornell course catalog. This doesn’t work for me. I was a college freshman planning out my next four years. But there was a problem: None of the available majors appealed to me. There were a few …

Development Alchemy + Aim